Shopping on line can be easy, simple and save you lots of money. It can also take a lot of your time, frustrate you, and result in unwanted purchases. Now the same can be said for regular high street shopping, but with the vast opportunity presented by the Internet it will pay you to spend a few minutes reading this and understanding how to better optimize your Easyjet shopping experience:

1. Compare - without doubt the biggest advantage that the Easyjet offers shoppers today is the ability to compare thousands of Easyjet at a time. This is a great thing, but not necessarily all the time! Too much can be daunting at times so take advantage of the great comparison sites and where possible let them do the hard work for you.

2. Research - if it has been said it will be on the internet. Ignorance is no longer a justifiable reason for buying the wrong thing. Take the time to research in detail everything that you could possible want to know about

3. Testimonials - don't know anybody that has bought a Easyjet? Wrong! If the Easyjet is good the internet will let you know. Use the Internet as a friend and get testimonials before you buy.

4. Questions - Got a question about Easyjet then search the Forums, FAQ's, Blogs etc. Don't be afraid to ask .....

5. Reputation - Never heard of the company selling Easyjet? Don't worry, no reason why you should know every company in the world, but you know someone that does! Use the internet to find out what people are saying about Easyjet and build up a picture of their reputation for sales, returns, customer service, delivery etc.

6. Returns - still worried that even after all of the above your Easyjet wont be what you want? Check out the returns policy. There is so much competition now that someone, somewhere is bound to offer the terms that you are comfortable with.

7. Feedback - happy with your Easyjet then let people know, after all you are depending on others people input in your buying decision, so why not give a little back.

8. Security - check for the yellow padlock on the Easyjet site before you buy, and the s after http:/ /i.e. https:// = a secure site

9. Contact - got a question about Easyjet, or want to leave a comment then check out the sites contact page. Reputable companies have them and respond.

10. Payment - ready to pay for your Easyjet, then use your credit card or PayPal! Be aware of companies that don't accept them, there may be genuine reasons but given the huge amount of choice you have when buying online there is no reason at all not to buy via credit card or PayPal.

{{Infobox_Airline |airline=easyJet|logo=EasyJet_logo.PNG|logo_size=300px|IATA=U2|ICAO=EZY|callsign=EASY|headquarters= Luton, England, United Kingdom)
Cor Vrieswijk ([Chief operating officer)
Jeff Carr (Chief Financial Officer)|hubs=London Gatwick Airport
Berlin-Schönefeld International Airport
Geneva Cointrin International Airport
Edinburgh Airport
Glasgow International Airport
London Stansted Airport
Liverpool John Lennon Airport
London Luton Airport
Newcastle Airport
Belfast International Airport
Dortmund Airport
East Midlands Airport
Basel Airport
Orly Airport
Malpensa Airport
Bristol International Airport
Madrid Barajas International Airport
Paris Charles de Gaulle Airport
Lyon Airport officially known as easyJet Airline Company Limited, based at [London Luton Airport. It is one of the largest low-fare airlines in Europe, operating domestic and international scheduled services on 307 routes between 80 key European cities.

The company holds a United Kingdom Civil Aviation Authority Type A Operating Licence permitting it to carry passengers, cargo and mail on aircraft with 20 or more seats. UK Civil Aviation Authority

History The airline was established on 18 October 1995 and started operations on 10 November 1995. It was launched by Stelios Haji-Ioannou with two Boeing 737-200 aircraft wet leased from Independent Aviation Group Limited ("IAG"). IAG, in turn, sub-contracted the operation of the aircraft to GB Airways, and then to Air Foyle from May 1996 onwards. easyJet initially operated two routes: London Luton Airport to Glasgow International Airport and Edinburgh Airport. Its early marketing strategy was based on 'making flying as affordable as a pair of jeans' and urged travellers to 'cut out the travel agent'. This caused much outrage among travel agents. In March 1998 it purchased a 40% stake in TEA Switzerland, renamed EasyJet Switzerland. easyJet was floated on the London stock exchange in October 2000. Operations were boosted in 2002 with the acquisition of rival airline, London Stansted Airport based Go Fly. In December 2003 easyJet announced it would open a new hub in Berlin, at Berlin-Schönefeld International Airport, from which it started flying on 11 routes from May 2004.

In October 2004 the FL GROUP, the owner of airlines Icelandair and Sterling Airlines, purchased an 8.4% stake in easyJet. Over the course of 2005, FL increased its share in the company periodically to 16.9%, fuelling speculation that it would mount a takeover bid for the UK carrier. However, in April 2006 the threat of takeover receded as FL sold its stake for Euro325m, securing a profit of €140m on its investment.

In November 2005 chief executive Ray Webster stood down after 10 years at the helm. He was replaced by ex RAC/Lexx Group chief, Andy Harrison.

easyJet was prevented from launching its Malpensa International Airport-Olbia route in April 2006 by the Italy aviation authorities. The route has been assigned to Meridiana as a public service obligation route. The Italian authorities have granted exclusivity in return for fixed low fares for Sardinian residents on routes from Milan and Rome to the Sardinian airports of Alghero, Cagliari and Olbia.

EasyJet announced preliminary results for the year to September 2006. In the year it had grown its fleet to 122 aircraft and expanded its network to 262 routes and 74 airports in 21 countries (58 new routes and 11 new destinations had been introduced in the year). Passenger numbers rose by 11.5% to 33 million and it was able to post a record profit of £129 million before tax, a rise of 56% over 2005Airliner World January 2007-100 departs Bristol International Airport, England

Relationship between easyJet and the "easy" brand easyJet does not own its brand, unlike most other airlines. Sir Stelios Haji-Ioannou, the founder and largest individual shareholder of easyJet Airline Co. Ltd. has sole ownership of the "easy" brand and licenses it to his airline (as well as to all other easyGroup businesses). For most easy businesses, the business pays a specified fee to Stelios for the use of the name. However, given the strength of the easyJet brand and the high amount of free advertising and publicity it lends to the other 'easy' businesses, it was agreed at the time of flotation that easyJet could use the name royalty free.

In this case, this kind of arrangement would be of importance should easyJet ever become the subject of a hostile takeover bid. Any bidder will not automatically acquire ownership of the "easy" brand if their bid for the airline is successful. Without securing access to that brand, the airline will be worth a lot less to any new owner. The aforesaid arrangement is similar to the terms governing the use of the Jet Airways brand by that airline.

waiting for take off at Bristol International Airport, England

easyJet is now a public limited company listed on the London Stock Exchange and members of the Haji-Ioannou family own approximately 43%. It has 3,875 employees (at March 2007) It is a constituent of the FTSE 250 Index.

Strategy Borrowing their business model from United States of America air carrier Southwest Airlines, easyJet and its Republic of Ireland-based rival Ryanair are by far the largest low cost airlines in Europe, and the rivalry between them is intense (especially on Ryanair's side from its high profile chief executive Michael O'Leary (Ryanair)). The two companies have slightly different strategies. easyJet flies mainly to leading airports while Ryanair uses far more secondary airports to reduce costs. easyJet places more focus on attracting business travellers as well as leisure travellers, although all its aircraft have single-class cabins.

an easyJet Airbus A319

Bases/hubs easyJet's first base was London Luton Airport (LTN) (and is still the location of its headquarters), although its largest base is at London Gatwick (LGW). Other bases: takes off

lands

Destinations Fleet The easyJet fleet consists of the following aircraft (at September 2007):http://www.jethros.i12.com/fleets/fleet_listings/easyjet.htm{]|107*
(120 orders)|156|-|Boeing 737|30|149|}* Includes 12 aircraft placed with easyJet Switzerland.

In August 2006, the easyJet fleet average age was 2.2 years. easyJet's Fleet Age Details

easyJet initially operated exclusively Boeing 737 aircraft. In September 2003 it broke with its previous philosophy of operating just one aircraft type (a strategy popularised by Southwest Airlines) by ordering 120 Airbus Airbus A320s (and 120 options) with CFM International CFM56#CFM56-5 series engines. CFM Press Release 2002 These were first introduced to easyJet's Geneva base, UK bases followed from 2004.

{| class="wikitable"|+ Airbus A319 Orders|-! Date! Orders! Options! Notes|-| September 2003| 120| 120|-| December 2005| 140| 100| 20 options converted|-| November 2006| 192| 123| 52 options converted
75 new options|-| June 2007| 227| 88| 35 options converted|}

As the Airbus A319s have been delivered the 737-300s have all been retired. In December 2006 the airline started to return 737-700s to their owners.

Previously operated

-100 cabin, in flight

Booking Initially booking was by telephone only, with all planes painted with the booking telephone number. There is no incentive for travel agents to sell easyJet bookings because there is no commission, a standard practice for the low cost carriers. In December 1997, Russell Sheffield of Tableau, one of easyJet's Design and Adverting Agencies, suggested to Stelios that he should consider trialling a website for direct bookings. Stelios's reply was 'The Internet is for nerds, it will never make money for my business!'. However Tony Anderson, easyJet's Marketing Director saw the potential and approved a website trial involving putting a different telephone reservations number on the website, to track success. Once Stelios saw the results he changed his mind, and easyJet commissioned Tableau to partner with them develop an e-commerce website capable of offering real-time online booking from April 1998. The first low cost carrier to do so in Europe. Internet bookings were priced cheaper than booking over the phone, to reflect the reduced call centre costs and the planes were repainted with the web address. Within a year over 50% of bookings were made using the web site, by April 2004 the figure had jumped to 98%. Now, flights can only be booked over the Internet except during the 2 weeks immediately before the flight when telephone booking is also available.

Passenger numbers s series at Glasgow International Airport, Scotland.

easyJet has published the following passenger numbers:

These are "earned seat" numbers. Earned seats is a method of counting passenger numbers which includes all seats sold whether the passenger turns up or not, and also seats used for promotional purposes and staff business travel.

Controversy easyJet's success arguably paved the way for the boom in cheap air travel in the late 1990s and early 2000s (though they were not the first budget carrier).

This has led easyJet being accused, amongst other budget carriers, of contributing to global warming through the high carbon emissions of aircraft. Low-cost carriers (and their trade association, ELFAA) argue that they tend to operate newer, more fuel-efficient aircraft than many full-service network airlines, and also that their point-to-point services use less fuel than connecting flights through a hub. (Most of the hub-and-spoke systems run by traditional full-service network airlines, such as Air France-KLM, British Airways and Lufthansa as well as their US legacy carrier counterparts, generally rely on a range of mostly profitable long-haul flights being "fed" by a large number of often only marginally profitable or wholly loss-making short-haul connecting flights via their main hub airports. The reason the network carriers "feed" their long-haul services with short-haul connecting traffic is to shore up the profitability of the long-haul flights, most of which would not attract sufficient traffic on their own to be profitable.)

Against this, the budget carriers' aggressive price-based marketing has driven a rapid growth in their passenger volumes, so the negative Aviation and the environment are growing rapidly. Flight Pledge

Apart from the initial pair of 737-200s leased from GB Airways - the airline has only ever operated new aircraft, either Boeing 737#737-300s, Boeing 737s or Airbus Airbus A320#A319s. The newer aircraft produce lower emissions and are more environmentally friendly.

easyJet has also come under criticism in Germany for not observing EU-law 261/2004. In the case of cancellation, passengers had the right to be reimbursed within one week. In 2006, easyJet had experienced difficulties in refunding tickets in a timely fashion. Passengers occasionally had to wait longer for reimbursement of their expenses.http://money.guardian.co.uk/travel/story/0,,1873612,00.htmlhttp://money.guardian.co.uk/weekly/story/0,,1878762,00.htmlhttp://www.tritthart.net/easyjet.htm



Other facts

External links

References {{Infobox_Airline |airline=easyJet|logo=EasyJet_logo.PNG|logo_size=300px|IATA=U2|ICAO=EZY|callsign=EASY|headquarters= Luton, England, United Kingdom)
Cor Vrieswijk ([Chief operating officer
)
Jeff Carr (Chief Financial Officer)|hubs=London Gatwick Airport
Berlin-Schönefeld International Airport
Geneva Cointrin International Airport
Edinburgh Airport
Glasgow International Airport
London Stansted Airport
Liverpool John Lennon Airport
London Luton Airport
Newcastle Airport
Belfast International Airport
Dortmund Airport
East Midlands Airport
Basel Airport
Orly Airport
Malpensa Airport
Bristol International Airport
Madrid Barajas International Airport
Paris Charles de Gaulle Airport
Lyon Airport officially known as easyJet Airline Company Limited, based at [London Luton Airport. It is one of the largest low-fare airlines in Europe, operating domestic and international scheduled services on 307 routes between 80 key European cities.

The company holds a United Kingdom Civil Aviation Authority Type A Operating Licence permitting it to carry passengers, cargo and mail on aircraft with 20 or more seats. UK Civil Aviation Authority

History The airline was established on 18 October 1995 and started operations on 10 November 1995. It was launched by Stelios Haji-Ioannou with two Boeing 737-200 aircraft wet leased from Independent Aviation Group Limited ("IAG"). IAG, in turn, sub-contracted the operation of the aircraft to GB Airways, and then to Air Foyle from May 1996 onwards. easyJet initially operated two routes: London Luton Airport to Glasgow International Airport and Edinburgh Airport. Its early marketing strategy was based on 'making flying as affordable as a pair of jeans' and urged travellers to 'cut out the travel agent'. This caused much outrage among travel agents. In March 1998 it purchased a 40% stake in TEA Switzerland, renamed EasyJet Switzerland. easyJet was floated on the London stock exchange in October 2000. Operations were boosted in 2002 with the acquisition of rival airline, London Stansted Airport based Go Fly. In December 2003 easyJet announced it would open a new hub in Berlin, at Berlin-Schönefeld International Airport, from which it started flying on 11 routes from May 2004.

In October 2004 the FL GROUP, the owner of airlines Icelandair and Sterling Airlines, purchased an 8.4% stake in easyJet. Over the course of 2005, FL increased its share in the company periodically to 16.9%, fuelling speculation that it would mount a takeover bid for the UK carrier. However, in April 2006 the threat of takeover receded as FL sold its stake for Euro325m, securing a profit of €140m on its investment.

In November 2005 chief executive Ray Webster stood down after 10 years at the helm. He was replaced by ex RAC/Lexx Group chief, Andy Harrison.

easyJet was prevented from launching its Malpensa International Airport-Olbia route in April 2006 by the Italy aviation authorities. The route has been assigned to Meridiana as a public service obligation route. The Italian authorities have granted exclusivity in return for fixed low fares for Sardinian residents on routes from Milan and Rome to the Sardinian airports of Alghero, Cagliari and Olbia.

EasyJet announced preliminary results for the year to September 2006. In the year it had grown its fleet to 122 aircraft and expanded its network to 262 routes and 74 airports in 21 countries (58 new routes and 11 new destinations had been introduced in the year). Passenger numbers rose by 11.5% to 33 million and it was able to post a record profit of £129 million before tax, a rise of 56% over 2005Airliner World January 2007-100 departs Bristol International Airport, England

Relationship between easyJet and the "easy" brand easyJet does not own its brand, unlike most other airlines. Sir Stelios Haji-Ioannou, the founder and largest individual shareholder of easyJet Airline Co. Ltd. has sole ownership of the "easy" brand and licenses it to his airline (as well as to all other easyGroup businesses). For most easy businesses, the business pays a specified fee to Stelios for the use of the name. However, given the strength of the easyJet brand and the high amount of free advertising and publicity it lends to the other 'easy' businesses, it was agreed at the time of flotation that easyJet could use the name royalty free.

In this case, this kind of arrangement would be of importance should easyJet ever become the subject of a hostile takeover bid. Any bidder will not automatically acquire ownership of the "easy" brand if their bid for the airline is successful. Without securing access to that brand, the airline will be worth a lot less to any new owner. The aforesaid arrangement is similar to the terms governing the use of the Jet Airways brand by that airline.

waiting for take off at Bristol International Airport, England

easyJet is now a public limited company listed on the London Stock Exchange and members of the Haji-Ioannou family own approximately 43%. It has 3,875 employees (at March 2007) It is a constituent of the FTSE 250 Index.

Strategy Borrowing their business model from United States of America air carrier Southwest Airlines, easyJet and its Republic of Ireland-based rival Ryanair are by far the largest low cost airlines in Europe, and the rivalry between them is intense (especially on Ryanair's side from its high profile chief executive Michael O'Leary (Ryanair)). The two companies have slightly different strategies. easyJet flies mainly to leading airports while Ryanair uses far more secondary airports to reduce costs. easyJet places more focus on attracting business travellers as well as leisure travellers, although all its aircraft have single-class cabins.

an easyJet Airbus A319

Bases/hubs easyJet's first base was London Luton Airport (LTN) (and is still the location of its headquarters), although its largest base is at London Gatwick (LGW). Other bases: takes off

lands

Destinations Fleet The easyJet fleet consists of the following aircraft (at September 2007):http://www.jethros.i12.com/fleets/fleet_listings/easyjet.htm{]|107*
(120 orders)|156|-|Boeing 737|30|149|}* Includes 12 aircraft placed with easyJet Switzerland.

In August 2006, the easyJet fleet average age was 2.2 years. easyJet's Fleet Age Details

easyJet initially operated exclusively Boeing 737 aircraft. In September 2003 it broke with its previous philosophy of operating just one aircraft type (a strategy popularised by Southwest Airlines) by ordering 120 Airbus Airbus A320s (and 120 options) with CFM International CFM56#CFM56-5 series engines. CFM Press Release 2002 These were first introduced to easyJet's Geneva base, UK bases followed from 2004.

{| class="wikitable"|+ Airbus A319 Orders|-! Date! Orders! Options! Notes|-| September 2003| 120| 120|-| December 2005| 140| 100| 20 options converted|-| November 2006| 192| 123| 52 options converted
75 new options|-| June 2007| 227| 88| 35 options converted|}

As the Airbus A319s have been delivered the 737-300s have all been retired. In December 2006 the airline started to return 737-700s to their owners.

Previously operated

-100 cabin, in flight

Booking Initially booking was by telephone only, with all planes painted with the booking telephone number. There is no incentive for travel agents to sell easyJet bookings because there is no commission, a standard practice for the low cost carriers. In December 1997, Russell Sheffield of Tableau, one of easyJet's Design and Adverting Agencies, suggested to Stelios that he should consider trialling a website for direct bookings. Stelios's reply was 'The Internet is for nerds, it will never make money for my business!'. However Tony Anderson, easyJet's Marketing Director saw the potential and approved a website trial involving putting a different telephone reservations number on the website, to track success. Once Stelios saw the results he changed his mind, and easyJet commissioned Tableau to partner with them develop an e-commerce website capable of offering real-time online booking from April 1998. The first low cost carrier to do so in Europe. Internet bookings were priced cheaper than booking over the phone, to reflect the reduced call centre costs and the planes were repainted with the web address. Within a year over 50% of bookings were made using the web site, by April 2004 the figure had jumped to 98%. Now, flights can only be booked over the Internet except during the 2 weeks immediately before the flight when telephone booking is also available.

Passenger numbers s series at Glasgow International Airport, Scotland.

easyJet has published the following passenger numbers:

These are "earned seat" numbers. Earned seats is a method of counting passenger numbers which includes all seats sold whether the passenger turns up or not, and also seats used for promotional purposes and staff business travel.

Controversy easyJet's success arguably paved the way for the boom in cheap air travel in the late 1990s and early 2000s (though they were not the first budget carrier).

This has led easyJet being accused, amongst other budget carriers, of contributing to global warming through the high carbon emissions of aircraft. Low-cost carriers (and their trade association, ELFAA) argue that they tend to operate newer, more fuel-efficient aircraft than many full-service network airlines, and also that their point-to-point services use less fuel than connecting flights through a hub. (Most of the hub-and-spoke systems run by traditional full-service network airlines, such as Air France-KLM, British Airways and Lufthansa as well as their US legacy carrier counterparts, generally rely on a range of mostly profitable long-haul flights being "fed" by a large number of often only marginally profitable or wholly loss-making short-haul connecting flights via their main hub airports. The reason the network carriers "feed" their long-haul services with short-haul connecting traffic is to shore up the profitability of the long-haul flights, most of which would not attract sufficient traffic on their own to be profitable.)

Against this, the budget carriers' aggressive price-based marketing has driven a rapid growth in their passenger volumes, so the negative Aviation and the environment are growing rapidly. Flight Pledge

Apart from the initial pair of 737-200s leased from GB Airways - the airline has only ever operated new aircraft, either Boeing 737#737-300s, Boeing 737s or Airbus Airbus A320#A319s. The newer aircraft produce lower emissions and are more environmentally friendly.

easyJet has also come under criticism in Germany for not observing EU-law 261/2004. In the case of cancellation, passengers had the right to be reimbursed within one week. In 2006, easyJet had experienced difficulties in refunding tickets in a timely fashion. Passengers occasionally had to wait longer for reimbursement of their expenses.http://money.guardian.co.uk/travel/story/0,,1873612,00.htmlhttp://money.guardian.co.uk/weekly/story/0,,1878762,00.htmlhttp://www.tritthart.net/easyjet.htm



Other facts

External links

References

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